ETA Industry Affairs Announces Creation of the ISV Committee with Goals & Outlook for 2024
ISVs play a pivotal role in driving the industry forward with disruptive solutions that are changing the relationship between consumers, businesses, and how they pay.
Why it matters: Small businesses are increasingly using at least one value-added service, and interest is high in purchasing additional services. From fraud management to accounting solutions, the ISV Committee will focus on this growing and changing market.
What to expect: The ISV committee will focus on how ISVs are changing the payments landscape by providing increased capabilities and options for merchants.
Get into it: Committee members hear from industry experts and collaborate on thought leadership pieces. To join the ETA ISV committee, click here.
What’s New: ETA’s committees have hit the ground running in the new year, as committee leaders share their visions for the key ways their sectors will impact the industry at large.
What they’re saying:
- AI – This year’s focus is on advancing education about generative AI application within the industry and providing a robust foundation for regulators to make decisions on AI advancements.
- Bank – The top challenges highlighted in 2024 are expanding regulations, open banking, and how to remain competitive as an acquiring bank.
- B2B – The quest for innovation, efficiency, and security is exciting, yet the surge in digital transactions introduces heightened security risks, and late payments remain an obstacle despite access to real-time status.
- Compliance – The goal is to keep members up to date on new rules surrounding integral issues like open banking, late fees, the large participant rule from the CFPB, and the growing influence of crypto and AI.
Go deeper: To see their full thoughts, click here.
What’s new: ETA welcomes new association members: Alcinéo, Allcard USA, Bishota Law, Blackstone Merchant Services, Defyne Payments, Exectras Fort Point Payments, Matera, MONA Payment Solutions, MSG Payment Systems, Olo Inc., Payhuddle Solutions Americas, Purpose Pay, Run Payments, Strategize Payments.
Why it matters: ETA is the only trade association representing the entire digital transaction ecosystem. ETA serves as the collective voice of its member companies.
Go deeper: Learn more about ETA membership.
Questions? Contact our Membership Office.
